November 20, 2025
Bob Ross paintings sell for more than $600K at auction, giving a lifeline to public TV stations
IntelME Verdict
Strategic Support
TL;DR
Bob Ross paintings fetch over $600K at auction, aiding public TV stations hit by funding cuts; sales of 30 artworks support licensing fees for educational programs.
Analysis
The high auction prices for Bob Ross paintings providing financial aid to public TV stations facing funding cuts demonstrate a strategic opportunity for businesses to support educational programs. This move not only sets new records but also showcases the potential for businesses to align with social causes while gaining positive exposure and goodwill.
Source
Fast Company↗Share:
