November 20, 2025

Kia showcases new EV4 at contemporary Korean bathhouse in Dezeen video

IntelME Verdict

Market Shift

TL;DR

Kia unveils EV4, a new low-profile electric sedan and hatchback, showcased in a contemporary Korean bathhouse, blending modern design with cultural context, marking Kia's move into lower-profile electric vehicles.

Analysis

The unveiling of Kia's EV4, a low-profile electric sedan and hatchback, signifies a market shift towards more diverse electric vehicle offerings beyond SUVs and crossovers. This move by Kia introduces new design considerations for architects and construction professionals as they adapt to the evolving landscape of electric vehicle infrastructure in urban environments.

Source

Dezeen↗